Manager's Dram WhiskiesEnds Sunday 18th September from 20.00 UK Time
This month sees us with a huge amount of choice and in particular the Manager's Dram range of whiskies. The Manager's Dram series was a range started by S.M.D. and is a result of each Distillery Manager being tasked with selecting a single cask of whisky which best encapsulated the character and qualities of their Distillery.
All participating managers brought one sample from their stock to their semi-annual get-together parties and after a blind tasting, a winner would be appointed. That winning whisky was bottled and each manager was given a bottle. The whisky was not intended for general availability, but occasionally they make an appearance at auction. The bottles have become very collectable and with good reason - all are presented at full cask strength and are renowned to be of high quality
This is something that I hate, this email came from Just Whisky Auction today. This email is designed to entice the gullible.
Managers Dram bottles are always on auction sites they are regulars and not all of them are any good.
This email is squarely aimed at new investors who know nothing about whisky.
As with TWE, Just Whisky Auction it is a business so I suppose you cannot blame them for trying to maximise their profit.
I cannot help but feel that the whisky industry in general, distilleries, retailers and associated businesses are destroying the industry from the inside and the investors and collectors have compounded the problem in the search of gains.
I agree everyone has to make a healthy living from it but the greed is self perpetuating and eventually it will be their downfall and ours.
Many of us from talking here on the forum are sick and tired of all the bullshit, some of us are looking for alternatives to single malts or whisky in general, some are stocking up on favourite drams now before the price increases while others are just spending less because what you get for your money in no longer value.
In the pursuit of money they are destroying the good name of the industry either by being directly involved or indirectly, it is all relative.